Target Audience Research - Vampires Suck

 
     This movie is very interesting in the sense that "Vampire Academy" was the movie that the boyfriends got dragged in to see, this movie "Vampires Suck" would be those very same boyfriends lashing out during the extreme craze of the "Twilight" movies. These "Twilight" movies were marketing monsters, they were adored by teenage girls world-wide and began a craze of team Jacob or Team Edward, the two love interests of those films, in which there were actually physical altercations between girls over who was better for Bella, the main protagonist. This movie, "Vampires Suck", does nothing to create its own hype besides the basic ad campaigns with trailers, posters, amd commercials that all specifically rode the coattails of the uber popular series it parodied. I suppose there is something to be gained from understanding how and when to ride the hype of a movie or trends like zombie movies in the early 2010's or the Rom-Com formulas of the 2007 era. Fitting as the demographic of this movie the exact same as the one we want, in that yes we get the teenagers but their film appeals to a higher age range,

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